About Us

Our company was founded with a clear mission – to provide quality products and an exceptional experience, while offering genuine support to retailers like you. With decades of retail experience and many years on the wholesale side of the industry, we truly understand the needs of our customers from both perspectives.

As hobbyists ourselves, we’ve been in your shoes, navigating the challenges of dealing with wholesalers. We've learned what worked well and what didn’t, and we're committed to being more than just another supplier. We aim to offer real support – whether it's answering questions, sharing ideas, or brainstorming solutions together. Our goal is not only to provide products but to help the hobby thrive and flourish, ensuring the success of everyone involved.

Currently, we specialize in aquarium-related products, but we plan to slowly expand our range to include reptile dry goods. Stay tuned as we continue to grow our inventory and offerings!

  • Quick Response

    We understand the importance of getting what you need in a timely manner; which is why you will always have a fast response no matter the method of contact.

  • Professional Service

    Any request you have will be handled appropriately - you will not be forgotten. You speak to real people who care about your business.

  • Quality Guarantee

    The brands you represent are a statement of your business. We stand behind everything we sell and guarantee it's exactly what you expected.

  • Retail Support

    Our company is only successful if you are. Your business and its operations are our number one priority. Contact us any time and we will be there to support you.